AP HOTELS & RESORTS PRESENTS NEWS AT BTL 2025

The AP Hotels & Resorts group was present at BTL 2025 with a renovated space prepared to receive partners, clients and visitors, which was a success, both due to the presence of visitors and the interaction with partners and clients.

The big news of this edition was the presentation of AP Sines, the group’s most recent hotel, a 4-star hotel located on the Alentejo Coast, which promises to reinforce the hotel offer in the region, with excellent services and a privileged location.

On the first day of the event, the group organized a special lunch with partners and the press, a moment dedicated to strengthening relationships and creating new strategic synergies.

For BTL visitors over the weekend, AP Hotels & Resorts has prepared an exclusive offer: discounts of up to 20% on bookings made directly at the stand.

The group thus reinforced its commitment to providing unique and quality experiences, continuing to expand its presence in the Portuguese hotel sector.

The 35th edition of BTL 2025 took place at FIL, in Lisbon, between March 13th and 16th, with 1500 exhibitors and 85 thousand visitors, the highest number ever.